The Giving Account
Learn about our donor-advised fund
Research & Insights
Discover the latest trends and content on giving
Expert guidance on your giving strategy
Wondering how to connect with donor-advised fund donors and build your donor base?
Check out our five tips for nonprofits below!
Fidelity Charitable donors can search for charities to support by tax ID number or by name. Make sure the name you do business as matches the name you have registered with the IRS so it’s easy for donors to find you.
DAF donors have specifically committed funds for charitable giving, making them well-suited for future engagement and some of your highest-capacity donors. See how nonprofit Boston Healthcare for the Homeless Program connected with Mike Bradley, a Fidelity Charitable donor.
Fidelity Charitable donors are active granters. You can encourage these dedicated donors to take advantage of features like pre-scheduling grants, or naming your organization as a charitable successor on their Giving Account.
It may be easier than you think to incorporate DAFs into your marketing and fundraising materials—start with your existing touch points. Mention DAFs as a way to support you on your website right along with checks or credit cards. In fundraising appeals, add language letting donors know they can support your work through their DAF.
Fidelity Charitable is an independent, 501(c)(3) public charity. We sponsor the largest donor-advised fund program in the country. Our donor-advised fund is called the Giving Account. Last year, our donors recommended $9.1 billion in grants to support more than 170,000 charitable organizations in every state and around the globe.*
* Data from the 2021 Fidelity Charitable Giving Report