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Updated April 8, 2020
Like many individuals and industries, the nonprofit sector is facing an unprecedented set of challenges in the face of global pandemic COVID-19. As a result of the crisis, many safety net nonprofits are straining to respond to an increased demand for their critical services—addressing needs like homelessness, food insecurity, elder care and medical needs. Nonprofits are also critical employers and economic drivers in our communities. With 12.3 million paid workers, the nonprofit sector is the third largest industry workforce in the American economy.1 Even those organizations that are not directly responding to COVID-19 are facing growing difficulties:
1 National Council of Nonprofits, “2019 Nonprofit Employment Report.”
2 Idealist, “COVID-19: Survey Results.”
Donors who wish to support the ongoing health of the nonprofit sector can help by continuing to contribute—and even increasing their support—to any of their favorite nonprofits. Consider giving unrestricted support, which allows organizations to use the funds on their most mission-critical priorities. Donors can also consider altering their giving timeline—moving forward planned end-of-year gifts so they can be put to use immediately. The most important point is not to wait! Nearly every charity is feeling the negative effects of COVID-19—making sustained donor support more important than ever.
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