The holidays are quickly approaching—a time of year when many make charitable donations to their favorite nonprofit organizations. But very little about 2020 has followed usual patterns. To understand how the pandemic could influence end-of-year decisions, we conducted a survey of Fidelity Charitable donors to ask how they are approaching charitable giving as 2020 comes to a close.
What we found is good news for the nonprofit community. While donors have responded generously in the face of the COVID-19 crisis, they are also focused and committed to the causes and organizations they regularly support. The study underscored the following key takeaways:
For more on how donors are thinking about giving at end-of-year, read the detailed results from our survey.
A survey was conducted about how Fidelity Charitable donors are approaching charitable giving in light of the COVID-19 pandemic. 491 Fidelity Charitable donors were surveyed in August 2020.
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