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Research & Insights
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Our donors led with generosity in 2019—again making Fidelity Charitable the nation’s largest grantmaker. The Fidelity Charitable Giving Report tells the story of our nearly quarter million donors and how they used their Giving Accounts to make an impact in 2019.
In 2019, Fidelity Charitable made
in donor-recommended grants,
an unprecedented 39% increase from 2018
Grant recommendations that were designated “where needed most,” giving nonprofits the flexibility to apply funds to their most mission-critical priorities.
Fidelity Charitable donors are engaged and committed to their favorite causes, with the average Giving Account recommending more than 10 grants.
Donors are actively engaged in grantmaking, with three-quarters of grant dollars distributed to charities within five years.
Non-cash assets accounted for the majority of donor contributions
Many donors made the tax-efficient move to donate strategic non-cash assets in 2019, like stocks and mutual funds, private equity, restricted stock and more.
Robust economic conditions fueled exceptional growth in dollars for charity
A strong stock market in 2019 fueled steady gains in many Giving Accounts. Investment growth has generated nearly $11 billion in additional dollars for charity.
Trending topics in grantmaking illustrate donors’ focus on responsive giving
The themes that emerged in 2019 grantmaking reflect the news stories and world events that garnered significant donor attention—and granting dollars.
Supporting America’s veterans and first responders
Protecting threatened ecosystems as they face catastrophe
Promoting civil discourse with balanced journalism
Responding when natural disasters strike
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All you need is your Social Security number and, when you're ready, a $5,000 minimum donation.
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